The sketches below represent the first in three rounds of logo development for Hues Views Nature Photography.
Round 1-A
Notes:semi-abstract lens-eye combo
Round 1-B
Notes:lens motif, incorporating sierra
Round 1-C
Notes:lens motif/ droplet, incorporating sierra
Round 1-D
Notes:type variation
Round 1-E
Notes:type and graphic variation; more traditional
Round 1-F
Notes:lens motif, setting sun metaphor
Round 1-G
Notes:more playful, lens-shutter release as eye
Round 1-H
Notes:simple but dynamic monogram
Round 1-I
Notes:semi-abstract emblem
Round 1-J
Notes:lens with traditional typeface; offset tagline